E-commerce como modelo de negocios para supermercados
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Universidad Tecnológica Centroamericana UNITEC
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El propósito de esta investigación es proponer la implementación proactiva de un modelo de negocio E-Commerce para supermercados en Honduras, incorporar este modelo de negocio con una estrategia del marketing Digital, que permita posicionar al supermercad
The purpose of this research is proposing the proactive implementation of an E-Commerce business model for supermarkets in Honduras, to incorporate this business model with a Digital marketing strategy, which allows the supermarket to be positioned within
The purpose of this research is proposing the proactive implementation of an E-Commerce business model for supermarkets in Honduras, to incorporate this business model with a Digital marketing strategy, which allows the supermarket to be positioned within