Propuesta de estrategia de crecimiento para Mall Premier Tegucigalpa
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Universidad Tecnológica Centroamericana UNITEC
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La investigación tuvo como objetivo brindar una estrategia de crecimiento para el Mall Premier Tegucigalpa, inaugurado en el año 2011 por un grupo de inversionistas hondureños, se llevó a cabo una investigación con un enfoque mixto, ya que se realizaron e
The present study aimed to provide a growth strategy for the Premier Mall. Conducting research with a mixed approach we studied the population of Mall Premier’s customers and staff management. Highly relevant data was obtained in polls implemented which r
The present study aimed to provide a growth strategy for the Premier Mall. Conducting research with a mixed approach we studied the population of Mall Premier’s customers and staff management. Highly relevant data was obtained in polls implemented which r