Estrategias de marketing para la generación de tráfico en plataformas de supermercados On Line del Distrito Central
Loading...
Date
Journal Title
Journal ISSN
Volume Title
Publisher
Universidad Tecnológica Centroamericana UNITEC
Abstract
Description
En el proceso de esta tesis se exploró el comportamiento del shopper en el ámbito de supermercados online en la zona del distrito central con el objetivo de plantear estrategias de marketing digital para atraer clientes y como la aplicación de las herrami
The purpose of the thesis was to explore the shopper behavior on the field of online supermarkets in the central district area and how to apply the online marketing tools will contribute to a better performance in users in terms of knowledge and usability
The purpose of the thesis was to explore the shopper behavior on the field of online supermarkets in the central district area and how to apply the online marketing tools will contribute to a better performance in users in terms of knowledge and usability