Las 5 A’s del marketing en el comportamiento del consumidor
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Universidad Tecnológica Centroamericana UNITEC
Abstract
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El presente informe contiene la investigación sobre las 5 A’s del marketing en el comportamiento del consumidor para apoyar a terceros y/o empresas interesadas en comprender el comportamiento de compra actual de los consumidores y así ser capaces de tener
This report contains research on the 5 A's of marketing in the customer’s behavior to support third parties and / or companies interested in understanding the current buying behavior of consumers and thus being able to better adapt to change to reach thei
This report contains research on the 5 A's of marketing in the customer’s behavior to support third parties and / or companies interested in understanding the current buying behavior of consumers and thus being able to better adapt to change to reach thei