Re-posicionamiento de la marca del restaurante Pollo Tropical en Tegucigalpa
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Universidad Tecnológica Centroamericana UNITEC
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El presente estudio tuvo como objetivo identificar el posicionamiento de la marca del restaurante Pollo Tropical® con el fin de terminar si es factible el re – posicionamiento de la marca que a través de los hallazgos encontrados por medio de una encuest
The present study aimed to identify the brand positioning of the restaurant Pollo Tropical® in order to finish the feasibility re - brand positioning that through the findings by a survey that was completed the customer priorities generally bound action p
The present study aimed to identify the brand positioning of the restaurant Pollo Tropical® in order to finish the feasibility re - brand positioning that through the findings by a survey that was completed the customer priorities generally bound action p
