Propuesta de plan estratégico para la empresa Munchies en Tegucigalpa, M.D.C
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Universidad Tecnológica Centroamericana UNITEC
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El presente estudio tiene como propósito la propuesta de un plan estratégico para la empresa Munchies, se establecieron estrategias de mercado adecuadas a través de un análisis interno y externo de la empresa, con el fin de incrementar su participación en
The purpose of this study is the proposal of a strategic plan for Munchies Company. Appropriate market strategies were established through internal and external analysis of the company, in order to increase its market participation. The methodology employ
The purpose of this study is the proposal of a strategic plan for Munchies Company. Appropriate market strategies were established through internal and external analysis of the company, in order to increase its market participation. The methodology employ