Análisis de las estrategias bancarias implementadas para captar clientes ante el Covid-19 en la ciudad de Tegucigalpa
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Universidad Tecnológica Centroamericana UNITEC
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El presente trabajo de investigación consiste en evidenciar las estrategias del sistema financiero aplicadas en momentos de crisis, para captar clientes y conservar su cartera, en la ciudad de Tegucigalpa, para Bac Credomatic, Ficohsa y Atlántida, este es
The present research work consists in demonstrating the strategies of the financialsystem applied inmoments of crisis, to attract customers and keep their portfolios, in thecity of Tegucigalpa, for Bac Credomatic, Ficohsa and A
The present research work consists in demonstrating the strategies of the financialsystem applied inmoments of crisis, to attract customers and keep their portfolios, in thecity of Tegucigalpa, for Bac Credomatic, Ficohsa and A
