Database Marketing
| dc.contributor | INGENIERÍA INDUSTRIAL | |
| dc.coverage | New York | |
| dc.creator | Blattberg, Robert | |
| dc.creator | Kim, Byung-Do | |
| dc.creator | Neslin, Scott | |
| dc.date | 2020-05-26T20:51:42Z | |
| dc.date | 2020-05-26T20:51:42Z | |
| dc.date | 2008 | |
| dc.date.accessioned | 2026-08-31T12:11:48Z | |
| dc.format | 875 | |
| dc.format | DIGITAL | |
| dc.format | ||
| dc.format | application/pdf | |
| dc.identifier | Blattberg, R. Kim, B. Neslin, S. (2008). Database Marketing. New York: Springer. | |
| dc.identifier | https://dspace-uh-tmp.igniteonline.la/handle/cenit/6006 | |
| dc.identifier.uri | https://dspace-ignite.igniteonline.la/handle/123456789/16903 | |
| dc.language | en | |
| dc.publisher | Springer | |
| dc.title | Database Marketing | |
| dc.type | Book |