Planteamiento de un plan de mercadeo con presupuesto reducido: caso de Laboratorio Karnel
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Universidad Tecnológica Centroamericana UNITEC
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La industria farmacéutica ha tenido un crecimiento importante en los últimos años, a nivel nacional hay cada vez más establecimientos tanto nacionales como internacionales supliendo la demanda de medicamentos a causa de enfermedades que aquejan a la pobl
The Pharmaceutical Industry has had a very important growth rate in the last few years; Nationwide, every day there are more industries supplying the pharmaceutical demand due to the various illnesses that affect the population such as: cardiovascular dis
The Pharmaceutical Industry has had a very important growth rate in the last few years; Nationwide, every day there are more industries supplying the pharmaceutical demand due to the various illnesses that affect the population such as: cardiovascular dis