Mejoras en el ciclo de vida de los suscriptores post pago en la empresa Tigo
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Universidad Tecnológica Centroamericana UNITEC
Abstract
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La presente investigación detalla las causas principales por las cuales la empresa telefónica Tigo ha perdido parte de su cuota de mercado de su segmento de suscriptores postpago y la implementación de algunos modelos estratégicos para su mitigación. Aun
The following investigation details the main reasons for which the telecommunication company Tigo lost part of its postpaid subscribers market share as well as the implementation of some strategic models that will mitigate this behavior. Although the pro
The following investigation details the main reasons for which the telecommunication company Tigo lost part of its postpaid subscribers market share as well as the implementation of some strategic models that will mitigate this behavior. Although the pro
